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hey, welcome to my digital space!

I’m a multidisciplinary designer based in San Francisco, California. By day, I enjoy crafting digital interfaces for small brands, large S&P 500 companies, and anything in between. Currently, I work as a Senior Designer at
Critical Mass
, a digital experience design and marketing agency. Before that, I’ve worked at other agencies and small companies; as well as studied design and user experience at
Cornell University
#gobigred.

My interest in design piqued when studying architecture and interiors as the
stunning chair designs
 drew my eyes, but the detail into crafting how people interact with physical space stole my heart. That interest has carried me into the digital world where I now improve user experience
one pixel
 at a time.

By night or in my free time, you can find me watching shows at 2.5x speed, going on adventures to catch shiny pokémon, reading, making matcha, traveling, and capturing moments with my many different cameras.

Connect
Read.CV
LinkedIn
Instagram

@priscillaitsang
(most places) Services
Responsive Web Design
Product Design
User Research
Creative Strategy
Brand Identity
Photography/Videography


Aug 2024 - Present Senior Designer at Critical Mass
Apple
Jan 2013 - PresentFreelance Designer and PhotographerApr 2024 - Aug 2024Senior Experience Designer at Green Stone
WOW!, Lexis Nexis Nov 2021 - Apr 2024Experience Designer at Green Stone
WOW!, Minute Key, Green Stone, Zappi Nov 2021 - Feb 2022UX Designer at Gale [contract]
Quest Feb 2021 - May 2021UX/UI Designer & Researcher at Cornell University [contract]
FTI Consulting Aug 2020 - May 2021Masters of Professional Studies (MPS) at Cornell University
User Experience Design, Interactive Technologies Oct 2017 - May 2021Industrial & Graphic Designer at Cornell Baja
ATV car design, brand identity and marketing Aug 2017 - Dec 2020Bachelor of Science (BS) at Cornell University
Design and Environmental Analysis




Priscilla i Tsang 2024
All Wrongs Reserved